c… bacheca

bacheca banner

Bacheca Zegna is a site-specific work and companion piece to the habitusZegna installation housed at CasaZegna in Trivero, Italy. It guides the CasaZegna visitor from the habitusZegna installations to the archive spaces. It was concieved and designed by Margarita Vazquez Ponte and Matteo Ferrario in collaboration with Cittadellarte-Fondazione Pistoletto. It opened to the public in May 2008.

It is an art installation, but at the same time it is also a synthesis of 100 years of Zegna history and of the many items that can be found in the archive.


Its structure creates a dialogue with the 8 metre totem sculpture that ascends  the neighbouring stairwell. It is constructed from wooden boxes (some more than 100 years old) from the warehouse of the Zegna Woolmill, which also form the neighbouring  totem sculpture.

The form adopted is a shape jutting out from the wall, almost as if emerging from archive itself, mirroring the action of the totem which appears to break through the ceiling into the archive above.


The construction motif, the diagonal divisions, which form diamond shapes,  are a reference to the decorative motif found on the internal doors and the floor


The proportions of the bacheca are derived from the warehouse boxes (55x45cm) and multiples therewith. Bacheca is a work in progress. It was conceived as a modular structure that at any time can be opened to substitute its contents in order to follow the continuous evolution of the Zegna Group and of the Zegna archive.

a short film about construction

2 responses to “c… bacheca

  1. Pingback: lanificio… | mvp – work in progress

  2. Pingback: wool factory… | mvp – work in progress

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